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Welcoming Mr. Waldman to Washington |
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News
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Thursday, 29 October 2009 08:24 |
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Federal Communications Commission Chairman Julius Genachowski announced the appointment of Steven Waldman, Co-Founder, President, and Editor-in-Chief of Beliefnet.com, to lead an agency-wide initiative to assess the state of media in these challenging economic times and make recommendations designed to ensure a vibrant media landscape.
The Coalition welcomes Mr. Waldman and offers one simple piece of advice. To paraphrase FCC commissioner Baker - the status quo for proteching children in the current media environment is not an option. Parents are simply overwhelmed. We have to identify easy-to-use solutions that use better tools. There is much more to be said. But, hey, it your first day on the job!
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FCC Announces NOI proceeding |
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Coalition Blog
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Wednesday, 28 October 2009 14:58 |
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The FCC released its latest NOI designed to identify solutions for protecthing Children in a Digital World. The focus of the new leadership at the FCC seems to be on DATA -- and this NOI asks for it in spades. It will be interesting to see how much data the commenters are able to produce. One question that is not at all clear is when the comments are due. The NOI says that the comments are due 60 days from the time the NOI is published in the Federal Register. But when will that be? We will keep an eye on that for you. NOI document is attached to this post. Happy Reading!
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CCFC: Stop Ads that Promote Violent Ads to Kids |
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Coalition Blog
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Thursday, 13 August 2009 16:29 |
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The Campaign for a Commercial Free Childhood has asked both the FCC and FTC to take steps to stop ads that target children with commercials for movies with violent content (see the attached file for the CCFC comments to the FCC).
We applaud these efforts. One of the most consistent comments we hear is parent's frustration about commercial content. Even if they work hard to select a program they believe is appropriate for their children, they are often subjected to inappropriate commercials for violent films and video games, Viagra and beer.
Thats why we believe that TV viewers need to be given the power to block TV ads just as they can use the V-Chip to block unwanted program content. Doesn't it just make sense?
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Little Red Button for TV Ratings? |
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Coalition Blog
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Monday, 27 July 2009 11:06 |
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At the July 23 Senate Commerce committee hearing, Senators Rockefeller and Pryor both asked about the possibility of adding a button to TV sets that would allow viewers to access ratings information whenever they wanted it (since broadcast television only shows ratings information on-screen for the first few seconds of a program). In fact, most DTVs and converter boxes already offer such a feature – an info button on their remotes that brings up program information, including the rating.
The Senators' questions can be extended. For example, since most parents find it challenging to program the V-Chip, why not provide a V-Chip button would immediately bring up the menu for programming the V-Chip?
And of course, the $64,000 question, why don't broadcasters provide other ratings besides the much-maligned TV Parental Guidelines? Unfortunately, there is not such a simple answer to that question. |
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Coalition Blog
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Monday, 13 July 2009 00:00 |
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The new staff at the FCC are falling into place. Colin Crowell, former staffer to Rep. Ed Markey, will be in Chairman G's office. This is very hopeful for ratings organizations, as Colin has long experience with Markey on V-Chip issues.
I have also been told (but not yet seen) that Terri Glaze will be moving from Sen. Pryor's office to the FCC to head up the Legislative Affairs office. Terri helped shepherd through the Child Safe Viewing Act legislation, which passed in the Fall of 2008. |
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