The Coalition for Independent Ratings Services

is a non-profit organization that promotes independent ratings services.  We believe is crucial that the groups rating the movies, TV, video games, etc are not the same ones who are trying to sell those products to you.  Since they don't have a financial interest in any particular product, independent ratings providers can be much more objective.


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"Healthy Media for Youth Act" Introduced
News

Actress Geena Davis, founder of the Geena Davis Institute on Gender in Media, has teamed up with Senator Kay Hagan and Congresswoman Tammy Baldwin to introduce a bill that would improve the image of girls in media. Reuters reports that:

The legislation would provide grants to encourage and support media literacy programs and youth empowerment groups, facilitate research on how depictions of women and girls in the media affect youth.

In the same article, Davis explains why this legislation is needed:

"What children see affects their attitudes toward male and female roles and impacts the value they place on girls and women in society. The Healthy Media for Youth Act will help ensure we are creating a positive media environment for all our children."

The bill, H.R. 4924, was introduced on July 13, 2011.

To learn more about this bill and Geena Davis' work to improve gender portrayals in children's media,  see the Institue's web site, at www.thegeenadavisinstitute.org. 
 
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